As a community bank marketer—and mom of three young kids—I saw a huge gap. Most students aren’t being taught how money really works, and families are left to figure it out on their own. Meanwhile, schools are expected to meet new financial literacy standards, but often lack the tools to do it well.

Backyard Banking bridges that gap.

It’s a turnkey, ready-to-use program that makes it easy for community banks to connect with families in a meaningful, lasting way.

Schools love it.
Kids engage with it.
And banks can roll it out with minimal effort and maximum impact—right in their own backyard.

Let’s build financial confidence (and build your brand), one family at a time.